In this post we will explain the basic terminology of S.E.O. i.e. Search Engine Optimization
Customer Lifetime value is a critical business metric that every company should measure and track. It can be a strong indicator of the health of a business. Let us start by understanding the definitions of some key metrics from a business point of view. We will also take an example to calculate customer lifetime value, post defining the terminologies.
Account-based marketing is a marketing approach in which the marketing and sales teams target specific accounts and work together to turn them into paying customers.
DLT is an acronym for Distributed Ledger Technology. Any entity who wish to operate Telecom business or wish to send SMS to Indian mobile numbers need to register with the portal.
Does content marketing results into - increase website traffic, inbound leads and brand outreach? The answer is, YES.
Mobile Marketing empowers brands to ^ Target Right User Persona's ^ Improve Customer retention and thus repeat purchases ^ Increase Bottom Line
Mobile Marketing: how gift exhibition company achieved higher footfalls for its exhibition in Aug, 2018. Objectives: 1. Identifying Correct Data Points for Promotion 2. Deciding Right Marketing Channel Mix 3. Optimizing Marketing Budget
Digital transformation in the field of marketing is attributed to creating a Digital First mindset. Every brand should have a winning strategies to create and sustain an online brand image.
AI is shaking up the worlds of both traditional and digital marketing. t can help brands understand their customers better and improve their customer interactions. It can automate and personalize user experiences and convert ‘prospects’ into ‘customers’
Voice messages feel more personal than mass emails or SMS. Hearing a voice on the other end – even if it’s a recorded call – increases the chances that customers will listen to your marketing message and respond positively.
Missed call alert allows brand to get things done without any human interface - subscribe to a new service, check bank account balance, request for a call back, get the app download link, get free coupon codes, vote for your favorite reality star and much more.