Oracle Netsuite Solution Provider
Softype Case Study
Provided integrated marketing solutions to build brand awareness, improve website organic traffic and generate business opportunities.
Softype is a global Cloud service and enterprise consulting provider. More than 15 years of successful experience in ERP system implementations, business process consulting, and integrations. Financial Management, CRM, Customer Order Management, Purchasing and Payables Management, Inventory and Warehousing Management, Distribution Management and Manufacturing.
Marketing Objectives
Brand Visibiity – To establish brand Softype within Industry and among
the decision makers in selected enterprise as the
Leader in ERP space
Quality Inbound Leads – To generate leads for Oracle Netsuite solutions in certain markets in Africa, Asia and North America.
Reach out to target customers – To reach out to their potential customers such as CEO’s Business Oweners, CFO’s, CTO’s, and License partners
Solutions Delivered
Search Engine Optimization – Provided in-depth SEO activities such as UI/UX, Keyword Research, Technical & On-page Audit, and Comprehensive Content & Backlinks Strategy to create the visibility of a website in SERP.
Social Media Marketing – successfully executed SM activities to boost brand engagement with prospects through organic posting.
Content Writing – Created and optimzed new blogs by researching relevant keywords and creating optimized content that answers the user’s intent.
Custom Web Pages – Created Custom webpages includes services pages, landing pages, etc to target the specific sevices
I would definitely recommend Business Karma to brands who wish to outsource their marketing activities.
Nikunj Shah
CEO – Softype,Inc
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